Berkley Flicker Shad Crankbaits feature a rattle and roll, flicker action which mimics fleeing or injured baitfish. This flicker action, along with the built-in rattles, triggers predatory gamefish to strike. Every Flicker Shad Crankbait is individually tank tested by Berkley to run true. These lures also feature design insight from professional anglers, fish attracting colors and finishes and quality split rings outfitted with extra sticky, black chrome treble hooks. As a bonus, each lure’s official Precision Trolling dive curve is included for accurately measured diving depths.